Benefits

Territorio Sierra Espuña Trademark aims at improving positioning, promotion and commercialization of the products and services offered in the tourist market. Besides it is willing to increase training and technical assistance to keep on improving and innovating the products and services in order to obtain a better competitiveness in the market. Likewise, implementing the trademark involves taking part in specific projects related to the development of the tourist destination: establishments identification, adaptation and signalling of accesses, and improvement of facilities and services.